Tag: Car Care

BMW M3 Interview

I received a phone call from a potential client on Wednesday, May 16th 2013 (this article has been sitting as a draft for quite some time now). The client informed me that he had been using one of our competitors for a long time but that they were no longer in business. After he did his research, he saw that we may be a perfect fit. He just purchased a brand new BMW M3 days before our conversation. Every now and again I will speak to someone that really understands the importance of detailing and protecting your vehicle even if it is only days old. This particular individual was one that I had the opportunity to apply my knowledge I’ve obtained over the last 10 years.  After a thorough conversation about my experience, various paint protection products and several other “concerns” he had, he was confident enough in me to schedule an appointment. Little did I know that this future appointment was an interview process.

We arrived at his house at 1:30pm sharp on Friday afternoon. The car needed to be thoroughly inspected to decide which detailing service it would need. He was curious about our waterless car wash method so he asked if he could watch our process. After the wash we inspected the paint under high power LED lighting and measured the clear coat thickness since I knew it would need some polishing. We agreed that the paint needed a single step polish to remove the defects in the paint that were induced by the dealership, poor washing methods or transportation from the manufacturer to the car lot.

Alan and I set up our detailing equipment and supplies and began our work. Little did we know that when this client asked to watch our process, he meant the entire time! He watched us the entire four hours we were detailing his vehicle. Typically, we don’t necessarily prefer this, but it gave us lots of time to really understand his needs and expectations if we were going to gain his business for good.

We didn’t get any before shots since  we were doing a lot of talking but below are a few shots of our finished work. This detail included a one step polish followed by our signature high end paste wax. We polished, sealed and waxed all of the wheels and performed our interior protection detail as well. 

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After we performed our final inspection, he handed us a check, shook our hands and said, “Well, you’ve got my business forever!”

The following Saturday at about noon I received the following email:

Hi DJ,

I feel a strong obligation to let you know how I feel about your detailing service.

I’ve had my numerous M3’s detailed by different people. After the job you and Alan did recently I can say without reservation it was the BEST job I have ever had done! The exterior of the car was spotless and looked like glass by the time you were finished. The interior was immaculate.

Your attention to detail, your punctuality, courteous attitude, even the questions you asked was what I was hoping for. It was what all business owners should strive for.

Thanks again, you have EARNED my business and I look forward to many more years of great detailing. Great job!

Warm regards,

Tony L.



Is Your Auto Detailer Being Honest About the Products They’re Using?

In 2010 I decided to bring an eco friendly alternative to traditional auto detailing here in Tulsa, Oklahoma.  I’ve used many different car care products in the past that have claimed to be eco friendly but being the detail oriented person (OCD is a better way to put it J) that I am, I had to know what ingredients were in the products. Biodegradable or eco friendly just didn’t cut it for me.  I did not want to claim to use eco friendly products and not be able to disclose the ingredients if asked either.

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 After some extensive research, we found Eco Touch. Unlike the overwhelming majority of auto detailing product manufacturers, Eco Touch reveals both the functional and scientific ingredients on their packaging and website. I’ve worked with many products and I can honestly say this is the first company that I’ve seen do this.  Eco Touch was founded by two environmental entrepreneurs from Portsmouth, NH. Eco Touch products are now distributed in 20+ countries as well as online. They have also been featured in many prominent media outlets such as The National Geographic and The New York Times. Can you see why I am a proud partner and believer in Eco Touch? They are also a Green America certified business. I became such a believer in Eco Touch that I HAD to bring it to Oklahoma.
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Now we have the confidence of saying we are a completely green company not just because we save 60+ gallons of water per cleaning and use companies that claim to be green, but because we know Eco Touch is the real deal! People may get the notion that just because these products are eco friendly and safe that they don’t work as good as the “strong toxic” cleaners. Well…Eco Touch says it best, “car care without compromise”. Take a look at the photos below and draw your own conclusion.
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To take advantage of this great line give us a call and lets get these products in to your hands. One of my goals with Eco Green, is to change the auto detailing industry here in Oklahoma and get EVERY detail company, detail shop, and car enthusiast using green products or at least let them know that there are greener options. If you are car enthusiast or a professional detailer, give me a call.
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Eco Touch…Car care without compromise.
Founder, Chief Certified Detailer
Tulsa, Oklahoma